Thanks Robin,
That is super cool. Having a 24 hour channel on
Environmentally conscious lifestyle is a sign that more and
more people are thinking in sustainability issues! Great news!
Unfortunately, I do not have cable... but hey! if you hear
of cool shows happening, I could ask "someone" to record them
for me! :-)
Luisa
--On 4/5/07 2:34 PM -0400 Robin Vinopal
<robin@xxxxxxxxxxxxxx> wrote:
I just saw this interesting press release:
http://biz.yahoo.com/prnews/070405/dcth027.html?.v=91
Discovery Communications to Dedicate 24-Hour Television
Network Exclusively for the Environmentally Conscious
Lifestyle
SILVER SPRING, Md., April 5 /PRNewswire/ -- Discovery
Communications Chief Executive David Zaslav today announced
Discovery PlanetGreen, a global, cross- platform initiative
including the first-ever 24-hour television network
dedicated solely to green lifestyle programming. The
initiative also includes a $50 million investment in new
original content and a robust multi-platform offering with
interactive tools and comprehensive "how-to" resources. The
announcement will be made at the Discovery Communications
Upfront presentation at New York's Lincoln Center.
:
:
Beginning in 2008, Discovery Home Channel will re-brand as
the first 24-hour green channel in the United States. The
network, expected to debut in over 50 million U.S. homes,
will be dedicated to the highest quality programming for a
green lifestyle. The network's content will provide
entertaining, authentic and quality information for such
categories as eco-design, organic food and green
architecture.
- Robin