Looney Labs Icehouse Mailing list Archive

Re: [Icehouse] Marketing (was: What about Volcano?)

  • From"R. Alan Monroe" <amonroe@xxxxxxxxxxxxxxx>
  • DateMon, 27 Feb 2006 07:15:23 -0500
> Actually, it is working incredibly well for us, at least as far as our card 
> games are concerned.  Our card games are selling really well in games 
> stores all over. We have sold over a quarter of a million copies of Fluxx! 
> But most of these stores, even many who sell TONS of Fluxx, either won't 
> even try to sell the pyramids, or have tried and had no luck selling them. 
> The current packaging isn't working from a retail perspective.

Have you considered switching to traditional blister packaging? It
might "pop" a little better, being more 3D, and the cardboard backing
would give you a lot more square inches to dedicate to some bright
colors, catchy blurbs and taglines, and longer rules.