Looney Labs Icehouse Mailing list Archive

RE: Re: [Icehouse] Marketing (was: What about Volcano?)

  • From"Jeremy Lewis (home)" <paxdraxus@xxxxxxxxxxxxx>
  • DateWed, 1 Mar 2006 23:36:08 -0600
Cool deal.  We agree and disagree.  Not so uncommon nowadays.

:)

At least we both agree that we like Icehouse.


> I still fail to understand her fears.  I don't see how having a game
that 
> shares the name of a beverage alchoholic or otherwise will lead your
son 
> or daughter to drink that beverage.  That is like thinking that
drinking 
> Coke will lead you to snorting cocaine.

...or like thinking that just hearing a product brand name enough will
make 
people want to buy that product.  Oh wait... that DOES happen.  If it 
didn't, large companies wouldn't continue to pour money into advertising

campaigns that work that way.

> I was not concerned by her intitial confusion, but rather that her
opinion 
> remained the same after research and deliberation.

While I personally think the lady in question was being tad
overprotective 
in this case, I definitely understand what she was concerned about and
how 
her concern over brand name similarity could remain even after research,

deliberation and (I assume) the conclusion that the game had ntohing to
do 
with beer.

Ryan

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