--- Kristin Looney <customer-support@xxxxxxxxxxxxxx> wrote: > has anyone on this list played Treehouse yet? > http://www.wunderland.com/icehouse/Treehouse/ > > how should we pitch the educational value of this > new game? Kristen, This may not be what you want to hear, but I would suggest you not try to market Treehouse or the Icehouse system to educators. My reasoning is this: as we all know, pyramids are expensive. They also provide for a lot of enjoyable games that involve strategy and problem solving, but don't really directly hit any specific teaching goals. They don't involve much, if any, reading, writing, math, science, social studies, art, etc. Now don't get me wrong--thinking and problem solving skills are extremely important and need to be taught. But with the push for standards-based education and test results, it's difficult to get funding for or be allowed the time for games that do not directly connect to a standard. At least that's the way it is in California. Therefore, I would suggest you very carefully choose a subset of your games to market as educational, and then you include information on your web site or other marketing venues about how they relate to standards, and about how they can be adapted for different ages and group sizes. If it were me, I think I would focus on Nanofictionary and EcoFluxx for the K-12 crowd, and add Chrononauts and EAC to the mix for the 7-12 crowd--targeting history/social studies teachers specifically. Once you have shown teachers how directly relevant these key games are, you can be sure they will get on the web to see if your company makes any others. That's when you'll sell them on the rest of your product line. THEN they may buy additional Fluxx games, or Treehouse or Q-Turn or Proton for their after-school math club, etc. If it will help, I will try to find some time this weekend to write up some teacher-directed sales info. this weekend. Laurie __________________________________________________ Do You Yahoo!? Tired of spam? Yahoo! Mail has the best spam protection around http://mail.yahoo.com